5 Tips For Using Instagram to Promote Your Blog

My blog-life would be a walk in the park if Instagram allowed us to add click-able links into the captions of our posts. Sadly, this is not the case. How are we supposed to use Instagram to promote our blog? It’s a question which I’ve asked myself an awful lot in the past. Well, until I brainstormed and brainstormed. I’ll admit Instagram is always going to be one hard nut to crack but hopefully my tips may help you on your way!

5 Tips For Using Instagram to Promote Your Blog

Instagram to promote your blog

1) Use blogger hashtags regularly 

This goes without saying but which ones are going to be best for you? Don’t use any old blogger hashtags. Use ones in your niche, in your city/town or blogging community hashtags. I use #LivBloggers for example because I’m a Liverpool blogger. I’ve found that it really connects me with bloggers who are actually interested in my posts and interact. I could browse through that hashtag all day! For the time being stay away from using “#BeautyBloggers” it’s banned on Instagram and your post will not show up. I swear by the #TheGirlGang hashtag.

2) Connect and interact with other bloggers!

Don’t shy away from liking or comment on other accounts, interacting on social media is sort of the whole point. They may actually pop over and visit your Instagram or blog. I enjoy interacting but I just wish I had more time to show some love. My routine is to interact on the go – If I’m on the train or something. It passes time for what would normally be a boring situation.

3) Share pictures from your latest blog post

I LOVE doing this. I think it helps with reminding your Instagram followers that you’re a blogger. I’d recommend that you mix it up with non-blog related pictures but that’s just my opinion! Always do you!

4) Post “Sneak Peeks” from your blog..

I love giving my Instagram followers a little blog teaser! I find that Instagram stories are the perfect way to post sneak peeks. Very behind the scenes kind of vibes. On a serious note if you don’t follow me on Instagram your missing a few spoilers…

5) Make sure your blog link is in your bio.

I’ve saved the best to last here. This is so important, how else can someone visit your blog from Instagram? I also tend to write “Link in bio” when I post a picture, if I’m referring to my blog!
I hope these tips come in handy, let me know what tips you have for using Instagram to promote your blog. Also feel free to leave your Instagram usernames below. #InstaFriends. See what I did there?
Before I zoom off, I had a guest blogger write a cracking post on how you can get past writers block and it’s pretty damn great. Check it out if you have time!
Enjoy the rest of your weekend guys!


  1. Laila July 9, 2017 / 4:25 pm

    OMG! I had no idea that the #beautybloggers hashtag was banned from Instagram, I use it all the time! Thank you so much!

    Laila from Townhouse Palette

    • lifeofamyy July 9, 2017 / 4:34 pm

      No worries!! Thanks for reading 🙂

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